Starter
One campaign a month.
$19/mo
- 700 credits every month
- About 5 complete ads
- AI Director, captions, voiceover, logo
- Publish to Instagram and Facebook
Pricing
Simple credits. The price is on the button before you press it.
Every plan is a monthly credit grant. Renders spend credits by the second of video; planning and frames are priced separately and shown first. Prices in USD.
Growth
For active marketers and small teams.
$49/mo
- 2,000 credits every month
- About 16 complete ads
- Everything in Starter
- Best price per credit among monthly plans
Studio
For agencies running several brands.
$149/mo
- 6,500 credits every month
- About 54 complete ads
- Unlimited brand kits
- Everything in Growth
Free start: 180 credits on sign-up, enough for one complete ad. Top-ups: 500 credits for $24, 1,500 for $59. Credits from a subscription renew monthly.
What an ad costs
The Director quotes each part. These are the numbers from a real 8-second Instagram ad rendered on the default engine at 720p.
| Part | What happens | Credits |
|---|---|---|
| Understand and plan | Reads the site, builds the product model, writes the plan and hooks | Free |
| Frames | Opening frame + CTA end card, scored by vision, logo composited | 27 |
| Video | 8s single take + 3s end card at 720p, 13 credits per second × 0.5 at 720p | 72 |
| Soundtrack | Composed music bed | 7 |
| Voiceover | Script + spoken narration | 14 |
| Captions, logo, mastering, review | Burned-in captions, corner logo, loudness to -14 LUFS, frame-by-frame QA | Free |
| Total | Quoted 120, charged 120 | 120 |
Re-rendering one scene after a chat edit costs that scene's seconds only. 1080p doubles the per-second video rate; 480p halves it. Music can be turned off or replaced with your own track at no charge.
Pricing questions
Do I need a card to start?
No. Sign up, verify your email, and 180 credits are granted — enough for a complete ad.
What if a render fails?
Credits for a failed render are refunded automatically. Best-effort steps like captions or music never fail a job; the ad ships without them.
Can I buy credits without a subscription?
Yes. Top-ups of 500 ($24) or 1,500 ($59) credits are one-time purchases on web and in the iOS app.
Are prices in AED?
Billing is in USD everywhere. Some screens show an AED equivalent for reference.